
How storytelling enhances the B2B customer experience in UX design
Storytelling has been the foundation of communication for ages. It’s the means to communicate ideas, to share experiences, and to
Storytelling has been the foundation of communication for ages. It’s the means to communicate ideas, to share experiences, and to
Stakeholders love solid numbers. They feel real, easy to defend, and often sway the team behind a risky product choice.
Being a product leader can feel like a high-wire act. You’re constantly weighing roadmap options, juggling team setups, and trying
My name is Vitaly Makarenko, and I’m a Business Executive with over 11 years of experience in spearheading transformative strategies
Developing a product is creating and launching the product in order to satisfy the customers. The complete sequence in product
The world is on the cusp of being transformed by AI as it represents change as big as the industrial
Key Points Exploring the Concepts of RTO and Generation Z’s Work Preferences Analyzing the workplace of 2025, we see a
People used to network, argue, and generate content on the internet which was like an all-encompassing worldwide platform. Today this
Main Takeaways Understanding Gen Z Leadership With an age range from 2010 to 1997, Gen Z will be entering the
The corporate world is simultaneously fragile and dynamic. In my career as a Senior Product Manager, I’ve experienced almost every
Imagine that you are in an online store. You see two headphones: one is priced at $99, marked down from
Today, product managers are not only called on to deliver innovative solutions but also to ensure that the solution developed
Warning! At this very moment, someone could be discussing something related to your business. Maybe they are enjoying their latest
… Every product has its roots nearly as an idea, and how the idea was conceived is always an interesting
When we talk about the topic of recruiting with our colleagues in other startups, the question of the candidate’s “product
According to the World Intellectual Property Organization (WIPO) Patent Landscape Report of July 2024, China is leading the world in
Business development is essential for the growth of tech companies. It emphasizes building valuable partnerships, tapping into new markets, and
In 2025, artificial intelligence (AI) is no longer a buzzword or an experimental add-on; it has become the best example
Staying ahead of the curve in product management isn’t just an advantage—it’s a necessity. But keeping up with innovation and
The competition in the telecommunications industry is becoming more ruthless, making it imperative to come up with new ideas and